售價:1140 |
Consumer Behavior: Building Marketing Strategy(12版) 等好久終於開賣了超讚的啦!Consumer Behavior: Building Marketing Strategy(12版)該商品熱烈銷售中~ 避免向隅,欲購從速~整理資訊大致有分享文、開箱文、試用文、評鑑文、推薦文、是否便宜、優缺點等資訊.除了Consumer Behavior: Building Marketing Strategy(12版) 相關商品及價格也一並整理成資料,提供給大家參考~還有去各大拍賣網站RUTEN露天、YAHOO拍賣收集商品資料! |
搜尋參考資料: 1.博碩士論文 etd-0720105-172542 詳細資訊 libetd.shu.edu.tw/ETD-db/ETD-search-c/view_etd?URN=...Translate this page 本電子全文僅授權使用者為學術研究之目的,進行個人非營利性質之檢索、閱讀、列印。 請遵守中華民國著作權法之 ... www.mckinsey.com/featured-insights Featured. McKinsey Global Institute Our mission is to help leaders in multiple sectors develop a deeper understanding of the global economy. libetd.shu.edu.tw/ETD-db/ETD-search-c/view_etd?URN=...Translate this page 本電子全文僅授權使用者為學術研究之目的,進行個人非營利性質之檢索、閱讀、列印。 請遵守中華民國著作權法之 ... www.dba.ntpu.edu.tw/people/bio.php?PID=86Translate this page 本網站著作權屬於臺北大學 企業管理學系,請詳見使用規則。 三峽校區 地址:23741新北市三峽區大學路151號商學大樓5f21r 1.Guide Student’s Learning The Marketing Journey presents five major Customer Value and Engagement themes. The innovat.....more |
要到處比價;尋找低價及可靠的網購地方!AMBER一向是個理性的消費者,能讓他讚賞的商品不多了!因為我自己也想要了解Consumer Behavior: Building Marketing Strategy(12版),所以到處尋找資訊做功課.一直以來我都很相信AMBER推荐的東西。AMBER也請我幫忙收集該商品資料! |
詳細資料ISBN:9789814607537 叢書系列:消費者行為 規格:平裝 / 832頁 / 普通級/ 單色印刷 / 12版 出版地:台灣 內容簡介 CONSUMER BEHAVIOR: BUILDING MARKETING STRATEGY PROVIDES STUDENTS WITH A USABLE, STRATEGIC UNDERSTANDING OF CONSUMER BEHAVIOR. THE AUTHORS BELIEVE THAT KNOWLEDGE OF THE FACTORS THAT INFLUENCE CONSUMER BEHAVIOR CAN, WITH PRACTICE, BE USED TO DEVELOP SOUND MARKETING STRATEGY. AS A CONSEQUENCE, THE TEXT INTEGRATES THEORY, STRATEGY-BASED EXAMPLES, AND APPLICATION. FEATURES: 1.THE 12TH EDITION HAS 9 NEW MARKET SEGMENTATION SCHEMES RANGING FROM GREEN MARKETING TO TECHNOLOGY TO GLOBAL LUXURY. THIS IS AN ADDITION TO THE FOUR SEGMENTATION SCHEMES THAT WERE PART OF THE 11TH EDITION. 2.ADDED LEARNING OBJECTIVES TO ALL CHAPTERS AND ASSOCIATED LEARNING AND TEACHING AID. EACH CHAPTER STARTS WITH A SET OF LEARNING OBJECTIVES LINKED TO KEY LEARNING OUTCOMES WHICH ARE THEN INTEGRATED THROUGHOUT THE TEXT AND IN OTHER LEARNING AND TEACHING RESOURCES. 3.30 NEW GLOBAL EXAMPLES |
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